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EXPERIENCE

 

 

 

Senior Graphic Designer

Stratus Surfaces

July 2024 – July 2025 • Austin, TX
 

  • Designed and produced 100+ print and digital assets such as brochures, magazine ads, sell sheets, signage, invitations, and packaging. Developed engaging digital assets including landing pages, presentations and email campaigns in MailChimp. Created social media content tailored for multiple platforms, including LinkedIn, Instagram, and Facebook.

  • Maintained and updated the WordPress website, helping drive an increase in monthly site traffic through refreshed content and SEO best practices.

  • Prepared design files for print production, ensuring all specifications are met for color accuracy, resolution, and layout. Sourced quotes and coordinated with printers to ensure quality and timely production of marketing materials.

  • Collaborated with employees across 8 company locations to create custom design materials, providing regular updates and tracking project progress to ensure timely delivery.
     

Graphic Designer

Rodeo Austin

August 2023 – July 2024 • Austin, TX
 

  • Responsible for supporting all areas of Rodeo Austin's marketing, promotional and community engagement initiatives including brand development campaigns, event advertising campaigns, content development, digital/social graphics, event experience materials and communication assets. Hired and scheduled photographers for events.

  • Collaborated with the marketing team to craft and implement cohesive, creative designs that attain Rodeo Austin's goals for brand awareness and consumer engagement, simultaneously contributing to revenue generation. Supported promotional efforts that helped increase event attendance.

  • Managed, designed, and executed the Rodeo Austin email marketing plan, overseeing the comprehensive strategy and execution of email campaigns in Emma to over 100,000 subscribers.

Graphic Designer

Architectural Surfaces

September 2021 – June 2023 • Austin, TX

 

  • Designed 200+ marketing assets including brochures, ads, editorial content, presentations, event collateral, social media graphics, promotional displays, signage, email marketing, packaging, web design and other online communications using Adobe Creative Suite (InDesign, Photoshop, Illustrator, Bridge), Mailchimp and Wordpress.

  • Worked closely with marketing manager to create and implement social media campaigns and advertising across multiple platforms.

  • Responsible for updating company website by adding products, keywords for SEO, and copy. Prepared final print-ready files to send to production. Reviewed internal design submissions, maintaining branding consistency across a network of 25+ locations.

Graphic Designer

McCombs School of Business, The University of Texas at Austin

February 2021 – September 2021 • Austin, TX

  • Delivered creative materials for digital and print use that supported department communications to a community of over 6,000 students and staff.

  • Assisted the Art Director in integrating an efficient project management system using Asana, streamlining workflow and maximizing productivity. Worked closely with college departments, ensuring a visual strategy that accurately represented the University's values.

  • Conceptualized, designed, and produced deliverables such as catalogs, sell sheets, emails, social media graphics, signage, trade show materials, blogs and branded merchandise.

University Brand Strategist/Graphic Designer III

California State University, Dominguez Hills

January 2020 – February 2021 • Carson, CA

 

  • Served as the university's senior graphic designer for high-profile university initiatives, producing campaigns that reached over 15,000 students and faculty.

  • Led brand consistency efforts across 100+ projects, supporting a university-wide refresh.

  • Conducted branding webinars and maintained the brand website, improving internal adoption of brand guidelines.

Graphic Designer II

California State University, Office of the Chancellor

May 2016 – January 2020 • Long Beach, CA

  • Designed a variety of communication materials, print and digital, that reached 480,000+ students and staff. Met with departments to strategize their communication goals and provide art direction on the most effective techniques to best meet their needs.

  • Led traffic meetings with internal team and created a process for project management in Workzone.

  • Assumed a leadership role in guiding and mentoring junior staff, overseeing the coordination of graphic design projects, managing budgets, delegating tasks, and establishing production schedules.

  • Collaborated with communications team on developing strategy, creative concepts and designs for marketing initiatives. Produced graphics and layouts for deliverables such as multi-page reports, books, brochures, posters, events, promo items, social media posts, flyers, etc.

Manager of Creative Services

DRS and Associates

July 2013 – May 2016 • North Hollywood, CA

  • Led design and production of 150+ marketing assets annually including brochures, press kits, emails, and social media graphics, supporting increased visibility for 5+ luxury lifestyle clients. Updated client websites through CMS. Conceptualized and designed advertising campaigns.

  • Exhibited strong project management skills within the Creative Services team, proficiently setting deadlines and organizing tasks using Basecamp to ensure timely and efficient project execution.

  • Promoted collaborative relationships with multiple clients, meticulously adhering to their unique branding guidelines to deliver cohesive and impactful visual solutions.

  • Assumed a mentorship role, providing valuable feedback and guidance to associate-level members of the creative team.


Marketing Assistant

Capstone Turbine Corporation

September 2012 – July 2013 • Chatsworth, CA

  • Designed high-quality print collateral including data sheets, case studies, and brochures and created graphics for trade shows and other events.

  • Illustrated proficiency in updating and maintaining the company website using a content management system (CMS), ensuring the online presence was current and engaging for the target audience.

  • Communicated with vendors, obtaining quotes, negotiating pricing, and managing budgets, while efficiently fulfilling requests for samples, literature, and promotional items to support marketing efforts. Displayed keen attention to detail, meticulously proofreading marketing content and collateral to guarantee error-free deliverables that align with the brand's messaging.

Graphic Designer

Media Directions Creative Group

April 2011 – September 2012 • Lincolnshire, IL

  • Delivered creative solutions for 10+ clients, designing brand collateral, websites, promotional materials, packaging, and digital ads.

  • Proficiently handled photo manipulation and color correction using Photoshop, enhancing the visual appeal of images to achieve desired outcomes.

  • Actively maintained and updated multiple client websites, integrating copy, images, and graphics to ensure a dynamic online presence.

 

SKILLS

Adobe CC: Photoshop, Illustrator, InDesign, Bridge, Spark, XD
Microsoft Office: Word, Excel, PowerPoint, Outlook, Teams
Branding, Color Theory, CMS, Copywriting, Digital Marketing, Email Marketing, Layout Design, Print Production, Project Management, Proofreading, SEO, Social Media Advertising, Typography, Web Design, HTML/CSS, Wordpress, Keynote, Zoom, Canva, Constant Contact, iContact, Mail Chimp, Swiftpage, Basecamp, Emma, Asana, monday.com, Workzone

 

EDUCATION
Bachelor of Arts (B.A.): Art, Media and Design, DePaul University, Chicago, Illinois, Mar 2011

© 2025 Joellyn Bohlen

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